India’s premier luxury international sports travel and experiences platform, DreamSetGo, and SCFC will launch a joint marketing campaign introducing the Club to new audiences in India and across Asia over the next several years. The venture marks the first major commercial agreement established by SCFC’s new ownership group, signalling the group’s ambitions of strategic long-term and global growth. The campaign will include visits by the Class of ‘92 – David Beckham, Gary Neville, Nicky Butt, Ryan Giggs, Paul Scholes, Phil Neville – to India as the Club expands its presence into the region for the first time.
Speaking about the importance of this deal, Janey Whiteside of The Consello Group, who is leading the commercial expansion initiatives on behalf of the Club, said:
“We are thrilled to announce this multi-year partnership with DreamSetGo, a Dream Sports company, which represents a record commercial deal for the Club.
Global partners are critical to our efforts to grow the Club and our fanbase. Our partnership with DreamSetGo will help bring Salford City to a new group of fans in the Asian market for the very first time.
Having worked alongside Dream Sports on the recent investment, we felt this was a great opportunity between two ambitious entities to expand our relationship and benefit one another for years to come. We look forward to activating this exciting opportunity together and continuing to build out the global presence of the Club.”
Monish Shah, Co-founder & CEO, DreamSetGo added:
“This partnership with Salford City FC is a natural extension of our vision to connect passionate sports fans with the world’s most iconic teams and legends. With the launch of Dream Icons, our marquee initiative to bring global sporting greats to India beginning with the upcoming visit of Usain Bolt, we’re creating powerful, culturally resonant experiences for Indian fans.
Salford City’s ambitions for global expansion align seamlessly with our deep understanding of the Indian and Asian sports ecosystem. Together, we look forward to driving deeper fan engagement and bringing this legacy-rich club closer to one of the world’s fastest-growing sports markets.”
About DreamSetGo
DreamSetGo is India’s first premium bespoke sports experiences and travel platform. Founded by Monish Shah in 2019, DreamSetGo offers a range of premium, end-to-end, authentic experiences across football, cricket, tennis, motorsports, rugby, and golf, among others. From match-day hospitality to stadium tours, from private meet-and-greets with athletes and legends to exclusive access to training sessions, DreamSetGo curates the most fulfilling sports travel packages for the most sought-after sports events and teams. Watch LIVE sports at the stadium, EXPERIENCE them like never before and travel to PLAY; all with DreamSetGo.
DreamSetGo is part of Dream Sports, India’s leading sports technology company with over 280 million users. Founded in 2008, Dream Sports’ portfolio includes brands like Dream11, FanCode and Dream Game Studios.
For more information, visit: www.dreamsetgo.com
