It’s a precarious position for companies: the consumer is warier and more astute but also expects a bespoke experience – an experience constructed by information gathering that data and analytics tech tools make possible.
-Janey Whiteside
The views and opinions expressed herein are solely those of the individual authors and do not necessarily represent those of The Consello Group. Consello is not responsible for and has not verified for accuracy any of the information contained herein. Any discussion of general market activity, industry or sector trends, or other broad-based economic, market, political or regulatory conditions should not be construed as research or advice and should not be relied upon. In addition, nothing in these materials constitutes a guarantee, projection or prediction of future events or results.
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Janey Whiteside’s Executive Perspective
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The New Age of Consumerism
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